SWADDLEDESIGNS EXPANDS PRODUCT LINE

 Baby Lovie^TM Security Blankie Matches the Ultimate Swaddling Blanket^TM  

To Create a Wonderful Gift Set

 

 Ultimate Swaddling Blanket Available in Nine Colors and

Certified Organic Flannel

 

 

Las Vegas, September 9, 2004 – At the ABC Kids Expo, SwaddleDesigns (booth 1900) introduced  a decorative flannel and satin security blanket – Baby Lovie^TM.  The Baby Lovie is a super soft, decorative, well-made, durable security blanket and the perfect size for baby and toddler.   

 

Lynette Damir, RN and mother of two small children, founded SwaddleDesigns because she was inspired to design attractive products to help parents and babies.  Experts recommend that infants be given a security object to enable baby to self-soothe and ease the transition of separation from a parent.  The Baby Lovie is an attractive blanket that is not to big and not too small – and wonderful baby security blankie.  The Baby Lovie is constructed using durable components and production techniques and the blanket will survive many, many washes.

 

“Over the past year, the feedback from moms and our retail partners has been fantastic.  We are introducing four new colors that have been requested by our customers – pastel pink, pastel blue, white on white, and orange,” stated Lynette Damir.  “In addition, we are adding a certified organic cotton flannel blanket to our line.  We selected the softest certified organic fabric we could find.  Given the multitude of requests for organic, I am thrilled to introduce this blanket.” 

 

“I am delighted moms around the county are discovering my blanket.  It is especially heart warming and exciting to see Gwyneth Paltrow carrying Apple and The Ultimate Swaddling Blanket,” continued Lynette Damir.  “Gwyneth is a woman who could truly select any blanket in the world to comfort her baby.  Our blanket was designed to be an affordable luxury with the hope it would become a favorite for moms and babies.” 

 

The SwaddleDesigns informational website, www.SwaddleDesigns.com, includes helpful tips, expert quotes, testimonials, fun photos, press photos and more. The goal of the website is to provide helpful information for parents. 

 

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SwaddleDesigns, The Ultimate Swaddling Blanket, Baby Lovie, and 123 Swaddle are trademarks or registered trademarks of SwaddleDesigns, LLC in the United States and other countries. 

 

 

About SwaddleDesigns, LLC

SwaddleDesigns was founded in September 2002 by Lynette Damir, RN, designer and mother of two small children.  SwaddleDesigns is based in Seattle, Washington.  SwaddleDesigns has a patent pending for its 123 Swaddle Tip Tag.  SwaddleDesigns designs and manufactures blankets in Seattle, Washington using premium materials with quality processes.  SwaddleDesigns is committed to building products to help parents and children.  Visit SwaddleDesigns at www.SwaddleDesigns.com.